Google Is Blocking Smart TV Makers From Making Amazon Fire TVs

As Roku (NASDAQ: ROKU) runs away with the smart TV market, building nearly one of every three sets sold, Google is trying to make sure Amazon.com (NASDAQ: AMZN) doesn't gain any competitive advantage by blocking smart TV manufacturers from partnering with it if they're already using Android TV.

The agreements the Alphabet (NASDAQ: GOOG)(NASDAQ: GOOGL) division signed with set makers not only allows it to block access to the Google Play store and Google apps on the TVs, but extends its reach to smartphones and tablets as well.

Image source: Amazon.com.

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Source Fool.com