Here's Square's Plan to Grow Its 2 Ecosystems

Square (NYSE: SQ) has built two successful ecosystems in digital payments. Its original seller business enables small and medium-sized businesses to accept card payments with a simple fee structure. Its Cash App ecosystem for consumers has quickly expanded beyond a peer-to-peer payments app to offer various services for the underbanked. Both are growing quickly.

At a recent investors conference, CFO Amrita Ahuja said the company thinks about the growth of both ecosystems on three horizons. Understanding how Square plans to grow the business over time can give investors a better understanding of why Square is making decisions like increasing its investments in sales and marketing and whether or not those investments make sense for the long-term success of the business.

Image source: Square.

Source Fool.com