Here's Why Netflix Stock Climbed Higher Today

Shares of Netflix (NASDAQ: NFLX) were rising this afternoon after The New York Times reported that the company could launch an ad-supported video streaming tier earlier than Netflix's management previously said.  

The video streaming stock was up by more than 5% today and had gained 2.8% at the end of the trading day. 

According to The New York Times, Netflix told employees that it could launch its ad-supported, lower-priced tier in the last calendar quarter of this year. If true, that would be significantly faster than management's earlier timeline of one to two years. 

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Source Fool.com