How National CineMedia, Inc. Stock Soared in September

Shares of National CineMedia (NASDAQ: NCMI) rose 29% in September 2017, according to data from S&P Global Market Intelligence. You could say that the cinematic advertising specialist's jump had the It factor.

National CineMedia entered September on a low note, as shares had lost 22% of their value in August. The summer was brutal to the movie industry in general, and the prospects for an upturn in silver-screen ad spending seemed slim. The tables turned in a hurry when Time Warner debuted its version of Stephen King's horror classic It to positive reviews and record-breaking audiences. Many stocks with Hollywood connections surged on the news, but none jumped as high as National CineMedia.

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Source: Fool.com