How Sturm, Ruger & Company Makes Most of Its Money

Of course Sturm, Ruger (NYSE: RGR) makes virtually all of its money selling guns. What you might be surprised to learn is just what kinds of firearms have allowed it to grow into the largest gunmaker in the country today.

Despite rival Smith & Wesson having about a 100-year head start, Ruger firearms may be just as every bit as beloved as its more storied competitor. Let's find out how it has come to lead the industry.

Image source: Sturm, Ruger.

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Source: Fool.com