Instagram Is a Bigger Piece of Facebook's Revenue Than You Think

Facebook (NASDAQ: FB) has long resisted giving investors granular details regarding how much money Instagram brings in. The social networking behemoth has executed incredibly well on growing the service, which it acquired in 2012, into a billion-user platform that now has e-commerce opportunities. Jefferies estimated early last year that the popular photo- and video-sharing platform would generate $14 billion in revenue for 2019, which was around 20% of how much total revenue Facebook was expected to generate.

Instagram has reportedly blown past that estimate.

Image source: Instagram.

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Source Fool.com