Investors Love Spotify's Continued Podcast Push

Following the podcast exclusivity deal inked last month with Joe Rogan, Spotify (NYSE: SPOT) is continuing its podcast push with more content deals and investors are extremely excited about it, sending shares soaring to all-time highs. News broke this week that the Swedish music-streaming leader has scored yet another major celebrity to produce podcast content: Kim Kardashian West.

Spotify also announced that it had partnered with AT&T's (NYSE: T) Warner Bros. to create exclusive podcasts around popular superheroes like Batman and Wonder Woman. Here's why investors are cheering the moves.

Image source: Getty Images.

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Source Fool.com