Is Amazon Prime Membership Worth It for Black Friday Alone?

No one knows for sure how many consumers are members of Amazon.com's (NASDAQ: AMZN) Prime loyalty program. The company broke a long silence in early 2018 to say subscriber rolls had topped 100 million worldwide, but that was the last official figure Amazon released about its Prime membership.

While Amazon hasn't provided any updates, it's currently estimated that 105 million -- or 82% of the 127 million of U.S. households -- have an Amazon Prime account, according to market research company Consumer Intelligence Research Partners (CIRP).

With Black Friday and the ensuing holiday shopping season kicking off in just a week, the question many of the holdouts are asking themselves is "Should I finally sign up for Amazon Prime?"

Source Fool.com