What's better than selling a copious amount of marijuana? Selling an even more copious amount of marijuana, more efficiently than before, and to an everwidening audience. Assuming you're a cannabis cultivation company, that is. 

Currently, marijuana wholesaler Cresco Labs (OTC: CRLBF) is living the dream. But, despite its favorable growth trajectory, its appeal to investors may not be as sky-high as it is to its customers. Competition within the industry is rising, and Cresco still isn't listed on any U.S. stock exchange. Likewise, for all its strengths, it still hasn't proven that its business model is viable in the long term. Let's examine where the company is at right now to see if these issues should cause investors to steer clear.

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Source Fool.com