The past year has seen the COVID-19 pandemic wreaking havoc on economies and travel-related sectors. With infection rates still high, many businesses have now expanded their hygiene practices amid a sharp increase in awareness of the importance of cleanliness. Kimberly-Clark (NYSE: KMB) is a direct beneficiary of this trend.
The consumer goods giant has been in business for 149 years and its myriad brands of family, baby, and feminine care brands are sold in over 175 countries. With popular and recognizable brands such as Huggies diapers, Kleenex tissues, and Kotex pads, Kimberly-Clark's products are used in numerous homes, and the company is a household name. The blue-chip company's brands occupy the No. 1 and No. 2 spots in their product categories in 80 countries, a testament to the strength of its brand and product franchise.
Investors may wonder if such large companies with illustrious histories make good investments, as there's a tendency for such businesses to stagnate and become complacent. Would Kimberly-Clark's stock still qualify as a buy today?
Source Fool.com