We live in a world overflowing with data. The arrival of the internet kicked off the current era of digital data collection. And the onset of cloud computing made the storage and access of this information more efficient.

Now, cloud data company Snowflake (NYSE: SNOW) is making it easy to harness this digital info and take action on the insights provided by it. So it might not be a surprise that Snowflake shares reached a 52-week high of $205.97 on Jan. 23.

With the stock still near its high at the time of this writing, it raises the question: Are Snowflake shares a buy now? The decision to invest isn't straightforward, but digging in for more detail can help arrive at an answer.

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Source Fool.com