SoFi Technologies (NASDAQ: SOFI) was a big winner last year, crushing the Nasdaq Composite Index and rising 116% in 2023. Despite this monster performance, shares remain 68% below their peak price, leading some investors to view the current situation as a lucrative opportunity to allocate capital.
Is it time to buy the fintech stock?
Since its founding in 2011, SoFi has achieved success disrupting the traditional banking industry by focusing on a digital-only approach and by targeting a younger and more affluent customer. The company has quickly grown its revenue and membership base over the years. And it has long prioritized providing a superior customer experience, which should propel the company in the years ahead.
Source Fool.com