Is Time Up for Tesla Stock? Some on Wall Street Think So
Generally speaking, one of the most important duties for a CEO is to act as the brand of the company he or she is leading. After all, if the CEO does not live and breathe the organization's corporate values, what incentive do employees have to do the same?
Not too long ago, corporations would spend millions, if not billions, of dollars to get their name on a stadium or act as a sponsor. However, the advent of social media has completely redefined what "brand" means and how a company is perceived in the public eye.
One of the pioneers who recognized this shift is Elon Musk. While Musk is well known as a founder of spaceship company SpaceX and tunnel transit company Boring, he is perhaps best known as the face of electronic vehicle (EV) maker Tesla (NASDAQ: TSLA). Over the last several years, Tesla has built one of the most recognizable brands in the world. Despite the underlying technology employed in its batteries, it would be short-sighted to discount Musk's popularity in Tesla's growth.
Source Fool.com
