Is Virtual Reality Really Going Social? Facebook's Big Gamble
Every company eventually needs to learn how to handle disruption. Business conditions change and someone is going to come after your market, so successful companies long-term have to adapt and evolve to stay relevant. And it's often harder to adapt to disruption than it might seem. There are hundreds of examples, but Target and Walmart's inability to adapt to e-commerce, Microsoft and Intel's failures in smartphones, and Alphabet's failures in social media are a few easy recent examples that show how difficult it can be to adapt to a new business model.
Facebook (NASDAQ: FB) thinks it sees disruption coming in VR, and in his presentation that outlined the next year for Oculus virtual reality, Mark Zuckerberg laid out some of his vision for VR. A lot of what he talked about was making VR social, creating a tangible place that brings people together. The social vision is what made Facebook successful in social media, but is social interaction the future of VR?
Image source: Facebook Oculus.
Source: Fool.com