Is the Upcoming Holiday Season a Chance for Etsy to Shine?

When it comes to customizable handmade goods, there's no better place to shop than Etsy (NASDAQ: ETSY). The specialty online marketplace benefited from the wave of e-commerce spending in 2020 and 2021, but has experienced the pain of demand evaporation in 2022.

That drop has affected Etsy's stock significantly -- it's down more than 60% from its all-time high. Sales volumes on its platform are also suffering as consumers dial back on discretionary spending in light of inflation -- people's dollars just don't stretch as far as they did last year.

However, I think the same issues that have been dragging on its business could create a boom for Etsy this holiday season.

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Source Fool.com