(NYSE: K) is a food icon, with most people likely to associate the name with cereal. That makes sense, but like most food makers, Kellogg produces a lot more than just one product.

In fact, cereal is now one of the less desirable business lines within the company. That's about to change at what is an interesting time for the cereal business.

The food industry is dominated by large companies that own collections of iconic brands. Kellogg is no different, with brands like Kellogg's (which gets appended to many different cereal names), Pringles, Pop-Tarts, Eggo, and Cheez-It.

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Source Fool.com