The American consumer is the heartbeat of the U.S. economy. Consumer spending contributes about two-thirds of the country's gross domestic product (GDP). So it's a great idea to look at consumers and the brands they transact with regularly for potential investment ideas.

There are a ton of stocks to choose from, but I'm here to help you speed your search up by narrowing the list down to five favorites I like right now. While this list won't replace your own homework on each stock, investors should take a close look at each.

Let's dive in.

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Source Fool.com