Netflix Is Winning the "Streaming Wars"
Back in November, Netflix (NASDAQ: NFLX) CEO Reed Hastings said the best way to judge success in the streaming wars is how much time consumers spend with each service. And while Disney (NYSE: DIS) has racked up a lot of Disney+ subscribers in a short amount of time, it's not quite drawing the same engagement as Netflix.
While everyone's spending a lot more time at home streaming video, Netflix is taking more than its fair share of viewing. Thirty-five percent of people are watching more Netflix than any other streaming service, according to a March 29 survey from Morning Consult. The next closest competitor is Disney's Hulu, at 10%. Disney+ came in at 4%.
Of course, Netflix should be winning the plurality of time spent. It has 61 million subscribers in the United States. But it's winning an outsize portion of streaming time based on the subscriber counts for Disney's streaming services. Hulu ended 2019 with about half as many subscribers as Netflix, and Disney+ had 28.6 million subscribers, most of them in the U.S., as of the end of January. If those services were providing the same value as Netflix, the gap between people primarily using Netflix and primarily using either of Disney's services would be much smaller.
Source Fool.com