Nike Jumps Into the Subscription Fray, Launching a Kids' Shoe Service

Subscription services are all the rage these days. Consumers can get meal kits, clothing, makeup, and even monthly razors. Now, Nike (NYSE: NKE) is stepping into the fray -- just in time for the back-to-school shopping season.

The athletic apparel and footwear giant announced earlier this week that it will debut the Nike Adventure Club -- its first footwear subscription service -- and it's aimed at children. The service will let kids "regularly select Nike and Converse shoes for the right-fitting shoe as their feet -- and tastes -- evolve."

Image source: Nike.

Source Fool.com