Salesforce Just Did Something It Hasn't Done in 7 Years. What It Means for Investors.

Salesforce (NYSE: CRM) announced a round of price hikes this week, its first in seven years, following a slew of product updates focused on artificial intelligence.

Management has justified the move by pointing to its 22 new releases, thousands of new features, and the more than $20 billion invested in research and development since the last round of price increases.

The new pricing is 9% higher on average, and it goes into effect in August. The immediate impact should be a boost to Salesforce's top and bottom lines, but it may also suggest a long-term slowdown in revenue-growth for the company.

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Source Fool.com