Should Salesforce Investors Be Worried About Microsoft?

Microsoft (NASDAQ: MSFT) and salesforce.com (NYSE: CRM) are two of the largest enterprise software companies in the world. And they were fairly friendly until Microsoft won a bidding war for LinkedIn in 2016. Salesforce promptly asked regulators to review the deal, citing concerns about its anticompetitive effects.

Since then, Microsoft has fueled the enmity by enhancing its customer relationship management (CRM) platform, encroaching on a market that has long been dominated by Salesforce.

But Salesforce has also taken a few swipes at Microsoft. In December, the company announced its intention to acquire Slack, a communications platform that competes with Microsoft Teams. Given the growing rivalry here, should Salesforce investors be worried about Microsoft? Let's take a look.

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Source Fool.com