(NYSE: NKE) is known for its eye-catching athletic wear, scores of world-class athletes as brand ambassadors, and catchy ad campaigns and slogans that work their way into global pop culture. This has helped the business rise to its current standing atop the industry.

However, the performance of the company's share price has been anything but memorable. Had you invested in this consumer discretionary stock five years ago, you would've gained just 6%. The S 500 would've more than doubled your capital.

Nike now trades an at more than 50% off its high. Does this mean you should buy it right now with $100 and hold through 2024 and beyond?

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Source Fool.com