Southwest Airlines Adds More Big Hub Airports to Its Route Network

Southwest Airlines (NYSE: LUV) made a name for itself in the 1990s and early 2000s by growing rapidly and offering low-fare, no-frills service. One of its standard strategies for keeping costs low was avoiding most of the busiest U.S. airports, where airport fees were high and congestion could lead to costly delays.

In recent years, Southwest has become more comfortable operating in big hub airports. However, in the midst of the COVID-19 pandemic, it has become way more aggressive, making plans to launch service to Miami International Airport, Chicago O'Hare International Airport, and Houston's George Bush Intercontinental Airport.

Let's take a look at why Southwest Airlines has decided to launch flights to these busy airports and what it means for incumbents American Airlines (NASDAQ: AAL) and United Airlines (NASDAQ: UAL).

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Source Fool.com