Stock-Split Watch: Is ASML Holding Next?

Stock splits have captured the market's attention this year as several big names have decided to go down this path to increase their number of outstanding shares and lower their share prices. Amazon, Shopify, and Fortinet have already executed stock splits, while Alphabet and Tesla are in line to split their shares relatively soon.

A stock split is a cosmetic move that doesn't alter the fundamentals of a company or its intrinsic value. This move simply reduces the dollar value of a company's share of stock, thanks to an increase in the outstanding share count.

It's believed by some that a split can increase the demand for a company's shares as the lower prices following the move make them accessible to a wider pool of retail investors. The higher demand could result in an increase in the stock price, which is why splits have grabbed the headlines this year.

Source Fool.com