Target Plans to Test Drive-Up Alcohol Sales, Fresh Grocery Pickup
Target (NYSE: TGT) wants to make shopping at its brick-and-mortar stores even easier for people, and its drive-up and curbside pickup options have been major parts of that strategy. The retailer, however, only offers a limited selection of goods for drive-up, and customers have been asking for more, COO John J. Mulligan said during the chain's fourth-quarter earnings call.
"Time and time again, they tell us they love Drive-Up, but it sure would be nice to pull up for their order, and a gallon of milk, not to mention adult beverages," he said. "Whether it's a six-pack and chips on the way to a party or a bottle of wine to go with the box of diapers and crying kids in the back seat, our guests want that option."
Target plans to expand its curbside pickup selection. image source: Target.
Source Fool.com