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The Lurking Nightmare for Coke and Pepsi -- Should you Still Invest?


One of the numerous side effects of a global coronavirus pandemic is that it might lead some people to focus more on their health. How might they do that and what companies could be affected by that trend?

Based on extensive research from Harvard University and the U.S. Centers for Disease Control and Prevention (CDC), cutting out refined sugar and simple carbohydrates has been shown as an effective way to improve health. Bad diets increase the risk of liver and heart disease, as well as diabetes. The more natural a diet can be, the better.

Snack and beverage companies Coca-Cola (NYSE: KO) and PepsiCo (NASDAQ: PEP) feature several consumer products containing exactly what health experts say people should avoid. With COVID-19 disproportionately harming individuals with heart disease and/or obesity, diet has taken on and additional urgent, potentially life-saving public health focus. Even as the pandemic subsides, non-pandemic health concerns and eating and drinking habits that aggravate them will not. For Coke and Pepsi, this systemic shift might hurt the company's bottom line and subsequently have adverse effects on the health of their stocks.

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Source Fool.com

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