These 2 Companies Reap Rewards From Underpinning Retailer Loyalty Programs

If you've paid any attention to companies in the retail space in recent years, whether they're selling leggings, lattes, or living room furniture, you'll have heard analysts talk about their loyalty programs. A good rewards program is now vital for those businesses that want to grow. Which leads to an interesting question from a MarketFoolery listener: Are there any publicly traded companies that help those retailers manage their rewards programs?

In other words, can we invest in the trend? Yes, we can, says senior analyst Emily Flippen -- Shopify and the Brazil-based StoneCo -- and in this segment of the  podcast, she discusses with host Chris Hill how those two are riding the loyalty tide and how other companies are capitalizing on it, too.

To catch full episodes of all The Motley Fool's free podcasts, check out our podcast center. A full transcript follows the video.

Continue reading

Quelle Fool.com