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These Are The Go-To States For A Marketing Career In The US


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Researchers have revealed which states are the most promising for budding marketing professionals.

The study was conducted by SEO experts, Rank Tracker who crunched the numbers to see which state has the most job openings per 100,000 of the state population.

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Top Ten Best States For A Marketing Career

Rank State Job count (Marketing manager and executive combined) Jobs per 100,000 people
1 Delaware 16,213 1,608
2 Wyoming 6,157 1,062
3 Vermont 6,761 1,046
4 South Dakota 8,967 995
5 Montana 10,869 985
6 North Dakota 7,481 935
7 Alaska 6,273 850
8 Massachusetts 59,093 829
9 Rhode Island 8,683 785
10 New Hampshire 10,782 776


Delaware comes out on top as the best state for a marketing career, both at a managerial and executive level.

Analysing data from the job site Jooble, researchers found that the Diamond State boasts the most marketing job openings per 100,000 people with 1,608.

In second place on the list is Wyoming with a total of 1,062 job openings per 100,000 of the population, despite being the least populous state in the country.

Vermont was named the third best place in the country to have a marketing career with 1,046 jobs per 100,000 people.

The fourth best state for a marketing career in the US is South Dakota with 995 jobs per 100,000 of its population.

With a total of 8,967 marketing job openings – meaning there are 985 jobs per 100,000 people – the state of Montana is ranked the fifth best in the country. Marketers here can look to earn

North Dakota ranked as the sixth best place in the country for a marketing career with 935 jobs per 100,000 people.

Despite being one of the states that boast the least amount of marketing jobs in the US, Alaska makes the top ten with 850 jobs per 100,000 of its population.

Massachusetts ranked as the eighth most promising state for a marketing career in the US with 829 job postings per 100,000 people. It is home to one of the biggest marketing agencies in the world, DigitasLBi, which has offices in 17 countries with over 2,000 staff.

Rhode Island and New Hampshire came ninth and tenth on the list with 785 and 776 jobs per 100,000 respectively.

According to the United States Bureau of Labor Statistics, the mean salary for a marketing manager in the US is $153,440.

A spokesperson for
Rank Tracker said: “When you look at the sheer number of job openings across the country it's amazing to see how much the marketing industry is flourishing right now.

“This kind of research offers hope for those who are already established in their career and may be struggling to find a new role. Each state has something unique to offer and seeking opportunities in a new state can be the perfect way to flourish.

“For those who are just starting out in their marketing career, there are more than 591,000 marketing executive jobs across the whole country and counting. This is a really positive number of positions and it is clear that entry-level candidates are in demand right now.”

Rank Tracker utilises world-class data sources to help businesses get ahead in SEO. They seek positive solutions for improving search engine ranking, as well as, searching keywords, analysing the competition and monitoring backlinks.

Full State Rank List

Rank State Job count (Marketing manager and executive combined) Jobs per 100,000 people
1 Delaware 16,213 1,608
2 Wyoming 6,157 1,062
3 Vermont 6,761 1,046
4 South Dakota 8,967 995
5 Montana 10,869 985
6 North Dakota 7,481 935
7 Alaska 6,273 850
8 Massachusetts 59,093 829
9 Rhode Island 8,683 785
10 New Hampshire 10,782 776
11 Maryland 44,242 707
12 Colorado 41,460 700
13 Virginia 59,549 680
14 Nebraska 13,084 658
15 Kansas 18,604 630
16 Washington 49,270 624
17 Maine 8,531 623
18 Connecticut 22,157 613
19 Idaho 11,403 602
20 Minnesota 34,413 595
21 Utah 19,078 566
22 Georgia 60,930 558
23 Illinois 70,969 554
24 Nevada 17,469 548
25 Iowa 17,569 546
26 North Carolina 57,540 542
27 Indiana 36,120 528
28 Missouri 32,331 522
29 New Mexico 10,905 512
30 Hawaii 7,548 512
31 Arizona 36,604 501
32 New Jersey 46,532 496
33 Pennsylvania 62,265 477
34 Wisconsin 28,027 472
35 Tennessee 32,665 465
36 Arkansas 13,971 461
37 South Carolina 22,952 440
38 Texas 130,124 435
39 Ohio 50,233 424
40 West Virginia 7,546 423
41 California 168,569 421
42 Alabama 21,335 421
42 Kentucky 18,887 416
43 New York 83,858 412
44 Louisiana 18,747 400
45 Oklahoma 15,916 398
46 Michigan 39,252 388
47 Florida 80,706 365
48 Mississippi 10,525 356
49 Oregon 12,713 294
50 Maryland 44,242 707

Source valuewalk

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