This Segment You Didn't Know About Is Amazon's Secret Weapon

Did you know that there is a small segment that Amazon (NASDAQ: AMZN) reports that's growing faster than all of its others, including Amazon Web Services (AWS) and even the lucrative advertising segment? It accounted for less than 1% of total sales in the 2023 second quarter, which is why you might shrug it off as not important.

But it is. What is this mysterious weapon that I speak of? Read on.

These days, Amazon breaks out its revenue into seven categories. These include businesses you know about, such as online sales and AWS. But the last category it reports is called "other." This is a fluid segment, and as such, its sales growth rate has fluctuated depending on what's included. But its growth rate has typically been significantly higher than the company's total revenue growth rate.

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Source Fool.com