Walmart's Online Business Continues to Chip Away at Amazon's Dominance

Any Amazon (NASDAQ: AMZN) shareholders thinking Walmart (NYSE: WMT) poses no threat to the king of e-commerce may want to reconsider that stance. While the world's biggest brick-and-mortar retailer isn't apt to dethrone Amazon as the leading online retailer anytime soon, some telling details regarding both sites' shoppers (and sellers) suggest that Walmart could at least make a dent in Amazon's dominance.

That's the key takeaway from a recent survey of regular Amazon shoppers as well as Walmart.com shoppers performed by market research outfit Jungle Scout. A surprising number of U.S. consumers are fans of the latter's platform for unsurprising reasons. And, as the poll's respondents point out, Walmart's subscription-based delivery program Walmart+ is gaining on Amazon Prime, naturally steering shoppers toward the retailer's shopping ecosystem.

Image source: Walmart.

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Source Fool.com