Where Will Lululemon Be in 1 Year?
lululemon athletica (NASDAQ: LULU) faced the same troubles as many clothing retailers during the worst of the pandemic. The maker of yoga-inspired activewear temporarily closed stores. And consumers focused more on buying essentials than on discretionary items. But lululemon managed to use its digital strength to keep connected with fans -- and keep revenue flowing in.
As a result, digital sales soared. And once most stores reopened, sales there climbed too. In fact, total revenue only declined for one quarter during the pandemic. It's been on the rise for the past two quarters. So now, let's skip ahead a bit. Things are looking good for lululemon today. But how will they look a year from now?
Image source: Getty Images.
Source Fool.com
