Where Will Peloton Stock Be in 5 Years?
(NASDAQ: PTON) stock skyrocketed after the company's digitally connected exercise equipment became extremely popular in the early phases of the pandemic. The company had reported a multiyear streak of triple-digit revenue growth in the lead-up to 2020, which fueled the stock's 434% gain that year.
But investors and consumers quickly moved on to newer and more promising fads. Peloton's inability to sustain its pandemic-era growth has resulted in shares plummeting 97% from their 2021 peak. The next five years are likely to remain an uphill climb for the company, though its story may actually end much sooner.
It's important to understand Peloton's connected exercise equipment became popular for good reasons. While its exercise bikes and treadmills aren't necessarily groundbreaking, their interactive features, such as the ability to connect to online classes, have become standard in the fitness industry. During a time when social distancing and isolation were the norm, the ability to take live digital classes and "compete" with other Peloton users proved very attractive to consumers.
Source Fool.com