Why Blue Apron Holding Stock Popped Today

Blue Apron Holding (NYSE: APRN) shares were surging for the second day in a row Friday following reassuring analyst comments and CEO Matt Salzberg's defense of the company at two conferences this week. The meal-kit provider also seemed to be benefiting from a short squeeze as 40% of shares were sold short as of August. 

The stock rose 5% Thursday, and was up another 7% to $6.04 as of 12:44 p.m. EDT Friday.

Image source: Blue Apron.

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Source: Fool.com