Why Cisco Systems Spent $1.9 Billion on BroadSoft
Cisco (NASDAQ: CSCO) recently announced that it will acquire BroadSoft (NASDAQ: BSFT) -- a cloud-based PBX (private branch exchange), unified communications, team collaboration, and contact center services provider -- for $1.9 billion. BroadSoft initially put itself up for sale in late August.
BroadSoft's software provides integrated mobile, video, voice, and other types of digital communication to service providers and enterprise customers. The acquisition should strengthen Cisco's oft-overlooked collaboration business, which offers similar services.
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