Why Genius Brands Stock Plunged 25% Today

Shares of Genius Brands International (NASDAQ: GNUS) shed a quarter of their value on Monday after the children's entertainment company said it will launch a major new business.

On July 2, Genius Brands' stock soared after it promised to unveil an "exciting business development" on July 6. Well, today is July 6, and investors apparently weren't so excited about what they heard.

After rocketing higher on Thursday, Genius Brands stock plummeted on Monday. Image source: Getty Images.

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Source Fool.com