I recently went on a shopping spree. It wasn't to the local mall. I didn't buy online, either. Instead, I put some of my cash to work by investing in several stocks.

Enbridge (NYSE: ENB) was one of them. It was the first time I invested in the Canadian midstream energy company. Here are three key reasons why I just loaded up on the stock.

The headline of this article gives away a major reason why I bought Enbridge: It's the dividend, of course. Enbridge's ultra-high dividend yield of nearly 7.4% was very enticing. I don't need the income at this point, but that high yield gives the stock a big head start in generating a market-beating total return.

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Source Fool.com