Why Sears Stock Just Slumped 7% (and More)

Shares of Sears Holdings (NASDAQ: SHLD) crashed as much as 8% in early trading Friday after Bloomberg commented on the company's calling-all-hands efforts to slash prices and drive sales in the crucial holiday quarter.

As Bloomberg reports, "Sears has marked down nearly everything in store up to 50% off," but even so, "analysts doubt the retailer will ever regain profitability." Obviously, that's not the kind of thing investors like to hear, and so, Sears stock is selling off by 7.4% as of 11:45 a.m. EST.

Shoppers are shunning Sears. Will another round of price rollbacks change that? Image source: Getty Images.

Source: Fool.com