Why This Under-the-Radar Stock Is a Buy

It can be tempting to invest only in the hottest, headline-grabbing companies. But while they might generate a lot of hype, they're not guaranteed to deliver matching returns. On the other hand, there are many "under-the-radar" stocks that can bolster your portfolio and help you plan for retirement. Let's take a look at why Williams-Sonoma (NYSE: WSM) is not the hottest stock in its sector but remains a great investment.

Most of the retail winners of COVID-19 were deemed essential by local authorities. Companies like Target and Walmart enjoyed increased sales as their stores stayed open, and they rolled out expanded online shopping options.

For the most part, luxury retailers were confounded by the pandemic as sales came to a halt. Tapestry, which owns Coach, Kate Spade, and Stuart Weitzman, suffered a sales decline of more than 50% in its fiscal fourth quarter, which included some of the worst months of the pandemic.

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Source Fool.com