Shares of Yatsen Holding (NYSE: YSG), a direct-to-consumer (DTC) cosmetics company in China, were soaring on Friday, possibly because it's starting to attract some positive attention after initially flying under the radar. As of 11 a.m. EST today, the stock was up 16%.
Yatsen had its initial public offering in November. Despite its successful IPO, this company simply doesn't have the name recognition in the U.S. that many other high-flying IPOs have. Therefore, a lot of people don't know about it. But that could be changing. Yesterday, for the second time in three weeks, Investor's Business Daily highlighted the stock after the market closed.
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Source Fool.com