Will Amazon's Stock Split Kickstart the Stock?

Amazon's (NASDAQ: AMZN) stock has had a rough second quarter. Since April 1, the stock has tumbled more than 30% and now sits 42% off its all-time high. While its e-commerce business is seeing some pressures from consumer shopping habits returning to normal, is it that much worse?

Furthermore, should Amazon's shareholders vote in favor of the impending stock split at the shareholder's meeting on May 25, Amazon's stock will split 20 for one. This split would drop the current price from around $2,200 to around $110 per share. While primarily a cosmetic move, it could open the door to Amazon's inclusion in the Dow Jones Industrial index and open the door to stock ownership for those without access to fractional shares. Will this be the boost Amazon's stock needs to return to its previous highs? Or is it just smoke and mirrors for a struggling business?

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Source Fool.com