Will Success for "Sonic the Hedgehog" Pave the Way for More Video Game Movies?
Sonic the Hedgehog beat expectations over Presidents Day Weekend and delivered the best-ever box-office debut for a video game adaptation. The Paramount Pictures film, a division of ViacomCBS (NASDAQ: VIAC)(NASDAQ: VIACA), managed $57 million in opening-weekend ticket sales domestically and scored $70 million over the four-day holiday period. Global box office for the picture over the four-day stretch came in at $113 million.
Sonic's success was something of a comeback story, with the eponymous main character's design having been changed late in production after fans rejected his initial look and prompted a substantial aesthetic retooling. The strong opening weekend for the famous Sega mascot has cleared the way for a sequel and will likely make movie companies more eager to adapt video game-properties to the big screen.
Image source: Sega.
Source Fool.com