Einzelwerte im It´s the brand stupid!
It´s the brand stupid!
Dieses Wikifolio möchte dem Credo von Warren Buffet folgen und starke Marken zu guten Preisen kaufen, denn die Marke ist meiner Erfahrung nach oft einer der Hauptgründe, dass eine Überrendite erwirtschaftet werden kann.
Das Wikifolio soll also sehr diversifiziert in Firmen und ETF´s mit hohem Markenwert investieren. Dabei soll auch die Entwicklung von Markenindexen und das Suchvolumen der Marke berücksichtigt werden. Firmen mit Marken, die stark an Popularität zulegen, sollen dabei übergewichtet werden, während bekannte Marken, die aber an Markenkraft abnehmen, untergewichtet werden sollen.
Durch die gewünschte Übergewichtung von stark wachsenden Marken, soll das Wikifolio "It´s the brand stupid" auch in kleinere Firmen investieren.
EUR224,660
Assets under Management
Security | Anteil | Vortag | YTD | 3y ▼ |
---|---|---|---|---|
Hims & Hers Health Inc. | 0.000% | 0.840% | 83.027% | 140.887% |
Interactive Brokers Group Inc. | 0.000% | -1.570% | 46.609% | 108.255% |
Booking Holdings Inc. | 0.000% | 1.300% | 6.931% | 88.290% |
Pinduoduo Inc. | 0.000% | -5.660% | -4.726% | 81.159% |
Spotify Technology SA | 0.000% | -0.700% | 78.768% | 62.275% |
Apple Inc. | 0.000% | 0.300% | 15.589% | 59.066% |
Meta Platforms Inc. | 0.000% | -1.520% | 45.295% | 52.555% |
Microsoft Corp. | 0.000% | -0.480% | 9.516% | 43.524% |
Netflix Inc. | 0.000% | -1.850% | 38.590% | 30.206% |
Alphabet Inc. A | 0.000% | 0.430% | 16.780% | 24.075% |
Nintendo Co. Ltd | 0.000% | 0.120% | 8.253% | 23.055% |
Visa Inc. A | 0.000% | -0.790% | 1.422% | 19.883% |
Unilever plc | 0.000% | 0.990% | 30.015% | 18.600% |
Mercadolibre Inc | 0.000% | -0.220% | 24.724% | 15.913% |
Amazon.com Inc. | 0.000% | -0.190% | 14.092% | 13.772% |
Cargurus Inc. | 0.000% | -0.790% | 14.545% | 9.565% |
LVMH Moët Hennessy Louis Vuitton S.A. | 0.000% | 0.870% | -7.615% | 6.327% |
Liquidity Services | 0.000% | -1.020% | 28.477% | 0.518% |
Tesla Inc | 0.000% | 3.910% | -14.567% | -1.756% |
BYD Co. Ltd | 0.000% | -0.310% | 4.295% | -10.691% |
Hugo Boss AG NA | 0.000% | 6.340% | -39.475% | -14.795% |
Dropbox Inc | 0.000% | 0.930% | -18.768% | -17.300% |
Sixt SE VZO | 0.000% | 0.370% | -20.208% | -19.970% |
Wise Plc | 0.000% | 0.530% | -15.545% | -28.199% |
Rakuten Inc. | 0.000% | -0.410% | 47.643% | -28.747% |
Gruppo Mutuionline S.p.A. | 0.000% | 2.760% | 14.935% | -30.040% |
Lululemon Athletica Inc. | 0.000% | 0.720% | -47.775% | -30.277% |
Edwards Lifesciences Corp. | 0.000% | -1.540% | -8.694% | -36.390% |
Baidu Inc. A ADR | 0.000% | -0.650% | -28.545% | -37.007% |
Alibaba Group Holding Ltd ADR | 0.000% | 2.010% | 9.312% | -44.388% |
Prosus N.V. | 0.000% | 0.890% | 23.237% | -51.707% |
Match Group Inc. | 0.000% | 1.550% | 0.482% | -71.322% |
Paypal Holdings Inc | 0.000% | -0.530% | 12.108% | -72.829% |
Zoom Video Communications Inc | 0.000% | 1.750% | -5.217% | -78.431% |
HelloFresh SE | 0.000% | -3.910% | -48.512% | -92.158% |
Nerdwallet Inc. | 0.000% | -0.930% | - | - |
Cash | 100.000% | - | - | - |
Grab Holdings Limited | 0.000% | 0.800% | -4.284% | - |
Kaspi.kz Jsc | 0.000% | -1.770% | - | - |
Groupon Inc. | 0.000% | 2.330% | - | - |
Performance of It´s the brand stupid! (WF) vs. its peers
Security | Change(%) | 1w | 1m | 1y | YTD | 3y | 5y |
---|---|---|---|---|---|---|---|
It´s the brand stupid! (WF) | 0.002% | - | - | - | - | - | - |
iShares S&P 500 | 0.270% | -0.091% | -1.597% | 24.739% | 17.069% | 36.919% | 110.338% |
iShares Core DAX® | 0.910% | 1.665% | 0.362% | 17.556% | 10.598% | 15.301% | 56.646% |
iShares Nasdaq 100 | 0.340% | -0.475% | -3.195% | 26.812% | 15.473% | 36.536% | 167.838% |
iShares Nikkei 225® | 1.370% | 2.620% | 1.174% | 17.273% | 10.776% | 10.880% | 35.959% |