Einzelwerte im It´s the brand stupid!
It´s the brand stupid!
Dieses Wikifolio möchte dem Credo von Warren Buffet folgen und starke Marken zu guten Preisen kaufen, denn die Marke ist meiner Erfahrung nach oft einer der Hauptgründe, dass eine Überrendite erwirtschaftet werden kann.
Das Wikifolio soll also sehr diversifiziert in Firmen und ETF´s mit hohem Markenwert investieren. Dabei soll auch die Entwicklung von Markenindexen und das Suchvolumen der Marke berücksichtigt werden. Firmen mit Marken, die stark an Popularität zulegen, sollen dabei übergewichtet werden, während bekannte Marken, die aber an Markenkraft abnehmen, untergewichtet werden sollen.
Durch die gewünschte Übergewichtung von stark wachsenden Marken, soll das Wikifolio "It´s the brand stupid" auch in kleinere Firmen investieren.
EUR224,660
Assets under Management
Security | Anteil ▲ | Vortag | YTD | 3y |
---|---|---|---|---|
HelloFresh SE | 0.000% | -3.910% | -48.512% | -92.158% |
BYD Co. Ltd | 0.000% | -0.310% | 4.295% | -10.691% |
Sixt SE VZO | 0.000% | 0.370% | -20.208% | -19.970% |
Hugo Boss AG NA | 0.000% | 6.340% | -39.475% | -14.795% |
LVMH Moët Hennessy Louis Vuitton S.A. | 0.000% | 0.870% | -7.615% | 6.327% |
Gruppo Mutuionline S.p.A. | 0.000% | 2.760% | 14.935% | -30.040% |
Nintendo Co. Ltd | 0.000% | 0.120% | 8.253% | 23.055% |
Rakuten Inc. | 0.000% | -0.410% | 47.643% | -28.747% |
Nu Holdings Ltd. | 0.000% | 0.440% | 71.550% | - |
Spotify Technology SA | 0.000% | -0.700% | 78.768% | 62.275% |
Baidu Inc. A ADR | 0.000% | -0.650% | -28.545% | -37.007% |
Booking Holdings Inc. | 0.000% | 1.300% | 6.931% | 88.290% |
Cargurus Inc. | 0.000% | -0.790% | 14.545% | 9.565% |
Meta Platforms Inc. | 0.000% | -1.520% | 45.295% | 52.555% |
Interactive Brokers Group Inc. | 0.000% | -1.570% | 46.609% | 108.255% |
Kaspi.kz Jsc | 0.000% | -1.770% | - | - |
Mercadolibre Inc | 0.000% | -0.220% | 24.724% | 15.913% |
Prosus N.V. | 0.000% | 0.890% | 23.237% | -51.707% |
Alphabet Inc. A | 0.000% | 0.430% | 16.780% | 24.075% |
Microsoft Corp. | 0.000% | -0.480% | 9.516% | 43.524% |
Nerdwallet Inc. | 0.000% | -0.930% | - | - |
Amazon.com Inc. | 0.000% | -0.190% | 14.092% | 13.772% |
Unilever plc | 0.000% | 0.990% | 30.015% | 18.600% |
Apple Inc. | 0.000% | 0.300% | 15.589% | 59.066% |
Netflix Inc. | 0.000% | -1.850% | 38.590% | 30.206% |
Paypal Holdings Inc | 0.000% | -0.530% | 12.108% | -72.829% |
Tesla Inc | 0.000% | 3.910% | -14.567% | -1.756% |
Visa Inc. A | 0.000% | -0.790% | 1.422% | 19.883% |
Sofi Technologies Inc. | 0.000% | 3.560% | - | - |
Match Group Inc. | 0.000% | 1.550% | 0.482% | -71.322% |
Robinhood Markets Inc. | 0.000% | 5.260% | 57.808% | - |
Alibaba Group Holding Ltd ADR | 0.000% | 2.010% | 9.312% | -44.388% |
Wise Plc | 0.000% | 0.530% | -15.545% | -28.199% |
Zoom Video Communications Inc | 0.000% | 1.750% | -5.217% | -78.431% |
Pinduoduo Inc. | 0.000% | -5.660% | -4.726% | 81.159% |
Lululemon Athletica Inc. | 0.000% | 0.720% | -47.775% | -30.277% |
Edwards Lifesciences Corp. | 0.000% | -1.540% | -8.694% | -36.390% |
Grab Holdings Limited | 0.000% | 0.800% | -4.284% | - |
Dropbox Inc | 0.000% | 0.930% | -18.768% | -17.300% |
Groupon Inc. | 0.000% | 2.330% | - | - |
Performance of It´s the brand stupid! (WF) vs. its peers
Security | Change(%) | 1w | 1m | 1y | YTD | 3y | 5y |
---|---|---|---|---|---|---|---|
It´s the brand stupid! (WF) | 0.002% | - | - | - | - | - | - |
iShares S&P 500 | 0.270% | -0.091% | -1.597% | 24.739% | 17.069% | 36.919% | 110.338% |
iShares Core DAX® | 0.910% | 1.665% | 0.362% | 17.556% | 10.598% | 15.301% | 56.646% |
iShares Nasdaq 100 | 0.340% | -0.475% | -3.195% | 26.812% | 15.473% | 36.536% | 167.838% |
iShares Nikkei 225® | 1.370% | 2.620% | 1.174% | 17.273% | 10.776% | 10.880% | 35.959% |