1 Chart That Should Scare Cable Companies
It's no secret that cord-cutting is a thorn in the side of the cable industry. As more media companies launch stand-alone streaming video-on-demand services, the convenience of streaming is drawing more and more subscribers away from cable.
Those streaming services have also ushered in a whole group of cord-nevers, young adults that never subscribed to cable or satellite in the first place. A recent survey from Pew Research sheds some light on just how big that group of cord-nevers is. Some 61% of young adults primarily watch television through over-the-top streaming services. That's about twice the percentage who said they primarily watch cable or satellite TV.
Data Source: Pew Research. Chart by author.
Source: Fool.com
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