2 Factors Pushing Even More Subscribers to T-Mobile
It shouldn't be a big surprise that T-Mobile (NASDAQ: TMUS) is still winning over more customers from its competitors than it's losing. But CFO Braxton Carter gave some details about how much better T-Mobile is doing in the fourth quarter versus Verizon (NYSE: VZ), AT&T (NYSE: T), and Sprint (NYSE: S) than it did last quarter.
"So far, in the fourth quarter, our porting ratios are up significantly," Carter said at a recent investors conference. "We ended the third quarter at a porting ratio of 1.53. We're now 1.73 on porting ratios to date this quarter. And our porting ratios are up against every carrier."
So, what exactly continues to drive higher porting ratios for T-Mobile -- the ratio of customers moving their phone number to T-Mobile over the ratio moving their number away? Carter pointed to two key factors: the new iPhone release and its decision to bundle Netflix (NASDAQ: NFLX) with its unlimited plans.
Source: Fool.com
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