Apple Inc.'s License to Innovate
Ahead of the launch of Apple's (NASDAQ: AAPL) flagship iPhone X, there was a lot of skepticism that customers would be willing to pay $999 or more for an iPhone. After all, for years, Apple's flagship iPhones started at $649.
As it turns out, that skepticism seems to have been largely unfounded.
A report from Rosenblatt Securities analyst Jun Zhang recently said that he expects Apple to ship 30 million iPhone X smartphones during the quarter that ends in December (Apple's first quarter of fiscal-year 2018), and then expects those shipments to ramp up to 40 million units in the quarter that ends in March.
Source: Fool.com
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