DirecTV Now Is Not Cannibalizing DirecTV
After AT&T (NYSE: T) disclosed that it added around 300,000 DirecTV Now subscribers last quarter, but lost even more linear TV subscribers, I posed the question, "Is DirecTV Now cannibalizing DirecTV and U-Verse?" When AT&T hosted its third-quarter earnings call, I got my answer.
Of the 787,000 DirecTV Now subscribers, "most of those customers are new to our TV service, new to AT&T, about 700,000," according to CFO John Stephens. While a small -- but not insignificant -- portion of subscribers downgraded to the streaming service, DirecTV Now is helping bring in more customers to AT&T.
Image source: AT&T
Source: Fool.com
AT&T Inc.. Aktie
17,50 €
-1,35 %
Deutliche Kaufsignale für AT&T Inc.. mit mehreren Buy- und keinen Sell-Einschätzungen.
Für AT&T Inc.. sieht die Community ein leicht positives Kursziel von 19 €, verglichen mit dem aktuellen Kurs von 17.5 €.
