The Long-Term Trend That Makes Adobe Systems Incorporated an Awesome Buy
It's been over four years since CEO Shantanu Narayen stopped offering Adobe's (NASDAQ: ADBE) flagship creative cloud suite of software for sale to designers. Instead, Adobe opted to offer its solutions solely on a subscription basis for $20 to $50 a month, depending on the package. Customers were not amused, to put it mildly, with Narayen's initiative.
Within days of announcing the transition to a subscription sales model literally thousands of creative types had signed an online petition "demanding" Adobe continue to sell its design software the traditional way. Narayen stuck to his guns however, and the result is the long-term trend that makes Adobe an awesome buy, even at its current elevated levels.
Image source: Adobe.
Source: Fool.com
Autodesk Inc. Aktie
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