Twitter's 280-Character Limit Is Already Working
Better late than never.
Twitter (NYSE: TWTR) resisted and agonized over expanding its character limit for years, mostly over fears that such a change would undermine the brevity that the service is known for. The company finally began testing a doubled 280-character limit in September, which sent shares up as investors embraced the move, hoping it could improve user growth and engagement. The data that the test yielded was quite positive, and Twitter rolled out the expanded limit broadly a month ago. The best part for investors? The change is already resonating with users.
Image source: Getty Images.
Source: Fool.com
