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1 Green Flag for Alphabet in 2023, and 1 Red Flag


(NASDAQ: GOOGL) (NASDAQ: GOOG) stock has been a big winner in 2023, rising 50% so far this year. This gain crushes the broader Nasdaq Composite index. Investors seem to be looking to the biggest and most successful companies as safe havens right now, with the digital ad and cloud computing giant rising alongside other "Magnificent Seven" stocks.

Yes, there's good news to be excited about now with this FAANG business. However, there's also a red flag when it comes to Alphabet. Here's what investors need to know.

Rapidly rising interest rates and high levels of inflation in 2022 affected digital advertising, an industry in which Alphabet is a leader. In anticipation of a possible recession, marketing executives will be quick to pare back spending. This is what happened last year, leading to decelerating revenue growth for Alphabet, which generates the vast majority of sales from digital ads.

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Source Fool.com

Alphabet Inc. A Stock

€153.78
-0.260%
Alphabet Inc. A shows a slight decrease today, losing -€0.400 (-0.260%) compared to yesterday.
The stock is an absolute favorite of our community with 95 Buy predictions and no Sell predictions.
As a result the target price of 177 € shows a slightly positive potential of 15.1% compared to the current price of 153.78 € for Alphabet Inc. A.
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